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A common mistake is that organizations do not start expanding their network until they find themselves in a crisis. That is too late! People will be suspicious about your intentions. By that time, the network should already be in place and have a solid basis of reciprocity and trust.
“This book on strategic relationship management is mandatory literature for all who want to constructively build a world based on sustainable mutual benefits, where commerce blossoms and peace prevails.” Dick Berlijn, former Commander in Chief of the Dutch Armed Forces.